Hello Everyone!

Alex here with this month's newsletter update. Can't believe it is already the end of another month, but here we are.

We have seen some explosive growth in our newsletter subscribers recently. So to anyone that's new here, welcome!  We are so glad you're a part of Outmore and hope you enjoy hearing directly from Kevin and me.

So without further ado, 

Fall is here! Officially for all and weather-wise for most. 


I love fall. It is certainly my favorite season. At the risk of being basic, to me there's nothing better than the football, campfires, and friends getting bundled up that happens in the fall. I can see why Starbucks keeps rolling out the PSL earlier and earlier each year.

I also love that first morning with a crispness in the air. You know the one, it hints of coming relief from the summer heat. Sure you might have to endure a few more weeks of heat but you know the end is in sight. We've even had that morning already down in Texas! 

As the calendar turns from September to October, we at Outmore are gearing up for our Kickstarter Launch in just over two weeks now!
 

We've gotten our assets back from the video and photoshoots!

By now you may have seen some of the content that came out of our photoshoot and video shoot we did in August.  Maybe you saw it on social because you follow @outmoreliving. Those posts might even be the reason you're getting this newsletter. 

We were thrilled with how both our videos and images turned out.  Here's a pic from when I did the big reveal to two of my girls. (They can be tough critics, but loved the brand story video). Our oldest is working on memorizing it lol.

Moreover the broad response to our videos has been overwhelming, blowing us away. Thank you for sharing those words of support and excitement. It helps fuel the team here. 



If you haven't yet seen our videos, check out our brand story and solerno collection! Our website has been updated with content from this shoot and we believe really does a better job of brining Outmore Living to life and capturing our vision.

Huge shoutout to Brandon Hill
(https://www.brandonhill.com/), Steven Gunter (@steven.gunter ) , and Kelsey from (@ninesupplyco)


Our Kickstarter launches in just over two weeks! October 17th!

Kickstarter has approved our project, our pre-launch page is public, the backer tiers are set. Everything is set up and primed for Launch! (Oh and we have some awesome free items to throw in to all backers if we can hit our stretch goals! stay tuned!)

You can go and follow our kickstarter page now to be notified directly from kickstarter of the campaign launching. But have no fear, you will probably go weary of all the times our Outmore team will notify you as we get closer.




Kevin and I understand that the process of launching a new company, brand, and product simultaneously can cause a more confusing experience for you than might otherwise be true. So to recap:

Kickstarter Campaign: 
-Launches October 17th.

-Offers pricing that won't ever be available again because of the vital role crowdfunding plays in getting Outmore off the ground.

-Constitutes an actual purchase of the Solerno Collection

-Will require you to create an account with Kickstarter

-Our pre-launch kickstarter page is live now.

VIP Pricing:
-Unlocks an exclusive and limited kickstarter tier with a $100 deposit

-Will then save you $100 vs normal kickstarter pricing

-Fully refundable if you change your mind

-Live now here: Solerno VIP Deposit

-Helps us tremendously with demand planning and inventory scheduling
 
Founder Perspectives - Gratitude and Appreciation
As the old cliche goes, take time to stop and smell the roses. I want to take this month's founder perspective section to thank everyone. I am truly grateful. The amount of support, encouragement, and enthusiasm that we feel from you is unbelievable.

No matter the role with or relationship to Outmore, be it a customer, teammate, partner, investor, family member, or someone interested in what we are building here, you all go above and beyond. So please keep talking to your friends about heated furniture, please keep offering up connections you think might help, sharing our posts on social, or reaching out to us. It helps more than you can imagine.

Starting a company is stressful, inventing a new product is stressful, sharing your idea with the world is stressful, but I am thankful for the opportunity to even to be able to take on these types of responsibilities. As Billie Jean King said, "pressure is a privilege"

I'll close with a special thank you to my wife Sophie whose love, support, patient understanding (of my 4 am wakeups especially) and sacrifices allow me to be able to do any of this. 
As the old cliche goes, take time to stop and smell the roses. I want to take this month's founder perspective section to thank everyone. I am truly grateful. The amount of support, encouragement, and enthusiasm that we feel from you is unbelievable.

No matter the role with or relationship to Outmore, be it a customer, teammate, partner, investor, family member, or someone interested in what we are building here, you all go above and beyond. So please keep talking to your friends about heated furniture, please keep offering up connections you think might help, sharing our posts on social, or reaching out to us. It helps more than you can imagine.

Starting a company is stressful, inventing a new product is stressful, sharing your idea with the world is stressful, but I am thankful for the opportunity to even to be able to take on these types of responsibilities. As Billie Jean King said, "pressure is a privilege"

I'll close with a special thank you to my wife Sophie whose love, support, patient understanding (of my 4 am wakeups especially) and sacrifices allow me to be able to do any of this.